Fashion Blogging: Staying Sane in an Ever-Competitive Industry

It’s  a little bit crazy to think that I started this blog nearly three years ago. At the time, I had no intentions of it becoming a fashion blog but it naturally evolved into that over time. Clothes have always been a passion of mine, so it makes sense that many of my posts became about styling, and that the blog eventually settled into that niche. I love writing this blog; it’s my own little space away from my normal 9 to 5, where I can turn off my normal work stressors and focus on something fun.

At the same time, there are aspects about fashion blogging that just aren’t me. If you follow some of the big-time fashion bloggers then you know that they post every day and, in each post, feature designer pieces that cost more than I make in a month. Granted, many of their clothes are gifted to them, but when you’re creating a blog that is meant for the everyday woman, it’s hard (read: impossible) to relate to that.

It’s easy to get caught in this trap of comparing yourself to others, whether it be your blog, your social media following, your style, your skin, your hair, your photography…oh my gosh, you could really make yourself crazy with all of that comparison.

But you know what?

It’s not worth it. At the end of the day, I still blog because I am passionate about styling, and because I am thankful–really, really thankful– for all of the goodness that blogging has brought into my life.


Blogging constantly pushes me beyond my comfort zone.

I’ve been invited to some really great networking and special events in the Pittsburgh area. Since I am very shy and reserved with people I’m unfamiliar with, these events force me to put myself out there in order to grow. In doing so, I have met some of the sweetest, strongest, and most creative women that I otherwise would have never met. I’ve been blown away with how open and supportive the community of Pittsburgh bloggers is. While everyone has their own unique style, and the styles are so diverse overall, all of these women cheer on one another. We support and collaborate and work together.

When I take the time to stop and think about how awesome that is, I feel so grateful. Building relationships is one of the most rewarding aspects of having a blog, especially when you have the opportunity to build on those relationships in person.


Blogging is also an incredible way to learn new skills.

I know for sure that I wouldn’t know half of what I know about photography and graphic design if not for this blog. I really, really love taking photos (in fact, I plan to expand on that in the near future), and it’s amazing how you can transform a photograph into a piece of art with a few simple edits.

It’s easy to read a blog each day or week and not realize how much goes into writing a post. It’s more than putting on an outfit and snapping a few pictures. Taking and editing photos, and putting a quality post together can take several hours. I’ll be honest, it’s really tough to get three posts published in a week when you’re at work 10 or more hours of your day. It’s hard. And there are certainly weeks where, as much as I want to, life gets in the way and I can’t get them all out.

          But then I remind myself:

Nothing worthwhile comes easy.

And I definitely do have to remind myself of this from time to time. There are many days where I just consider giving it up and getting on with my life, but then I remember how much this little piece of cyberspace has taught me.

So, for my fellow bloggers, when you feel yourself comparing your work to others’, and it feels like yours isn’t where you want it to be, give yourself some credit. Take the time to remember how much you’ve learned, how much you’ve grown, and how great it is to have something in your life that constantly forces you outside of your comfort zone.

For my wonderful readers, does this make you want to start a blog? ;) Seriously, thank you all so, so much for following along with me. You’re the best, and I just love you guys.


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  1. Kimberly wrote:

    Great post! I think of many of these same things all the time…I come down on myself for not having the same followers, or quality photos, or getting out a bunch of posts in a single week. Sometimes we need to remind ourselves of all the good we’re doing…and the growth that has come!

    Posted 9.19.16 Reply
    • Lauren wrote:

      Thanks, Kim. And I know–it’s far too easy to pick out all of the negative, instead of focusing on the positive. Blogging will always be worth it to me simply because of the great relationships it’s brought into my life. No matter where it leads, I’m okay with that!

      Posted 9.19.16 Reply
    • Lauren wrote:

      So true, Kim. Comparing is such an easy trap to fall into, but it’s all about remembering that we do this because we love it, and that’s what really matters.

      Posted 10.16.16 Reply